Working directly with the brand, we were asked to come up with a range of initial concepts / treatments for how we could make this come to life in video format.
Our idea which was commissioned was to create a ‘tongue-in-cheek’ style mock version of a ‘Sky Sports’ style Golf Tournament advert:
overtly grandiose and serious with a rich orchestral score.
The difference being, that we’re clearly not being serious – we’re talking about Crazy Golf, for heaven’s sake. It’s in the name.
We scripted and storyboarded varying options for different cuts – and recorded independent soundboards for each.